Product Marketing Manager
Fortive Corporation
**POSITION OVERVIEW**
Companies around the globe are prioritizing safe, efficient, and clean operations. These leading brands choose Intelex as their technology partner for core EHS functions including people safety, risk mitigation, and environmental sustainability. As Product Marketing Manager, you’ll have the opportunity to help shape, position, and launch new best-in-class products that will solve customer challenges in unprecedented ways, and fundamentally change the competitive landscape of EHS software.
**RESPONSIBILITIES**
**Market Analysis:** Conduct detailed market research to understand industry trends, customer needs, and competitive landscape.
**Product Positioning and Messaging:** Develop clear and compelling product positioning and messaging that differentiates the SaaS product in the market.
**Go-To-Market Strategy:** Plan and execute go-to-market strategies for new product launches and updates.
**Sales Enablement:** Create sales tools and training materials to support the sales team in effectively selling the product.
**Content Creation:** Support the ideation and production of marketing content at each stage of the customer journey, with emphasis on mid- and bottom-of-funnel.
**Customer Insights:** Gather customer feedback to inform product development and marketing strategies.
**Cross-Functional Collaboration:** Collaborate with product management, sales, marketing, customer success, and other teams to align on product and marketing strategies.
**Performance Metrics:** Track and analyze product marketing performance metrics to optimize our team’s impact.
**Market Education:** Educate the market about our product through webinars, thought leadership pieces, and participation in industry events.
**Partner Marketing:** Work with partners to develop joint marketing strategies and materials.
**ORGANIZATIONAL ALIGNMENT**
This role reports directly into the VP, Product Marketing & Brand
**QUALIFICATIONS**
3-5 years of relevant Product Marketing experience (bonus for B2B SaaS)
Excellent written and verbal communication, presentation, and interpersonal skills
Proven ability to influence and align teams around shared business outcomes
Track record of creative and impactful software marketing outcomes
Ability to analyze data to derive meaningful insights
Ability to adapt to changing market conditions and prioritize multiple projects
Ability to travel domestically and internationally up ~four times a year if needed
**Strong Bonus:** Experience in the EHS industry or adjacent field
**EDUCATION**
Bachelor's degree in a relevant field, or demonstrable educational equivalent
**COMPANY OVERVIEW**
For over 30 years, Intelex has been making a difference in the world by helping our 1,400 customers achieve safer, more sustainable operations. Our web and mobile solutions streamline and simplify environmental, safety, quality and risk management, empowering organizations to meet the challenges of an increasingly complex marketplace while minimizing negative social, environmental and human impacts. Intelex is proud to be an operating company of Fortive Corporation, which provides strength in numbers, strength in skills and perspectives and strength in our shared conviction to make an impact.
**Fortive Corporation Overview**
Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.
We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.
We are a diverse team 17,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.
At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.
At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.
At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.
Fortive: For you, for us, for growth.
**About Intelex**
Since 1992, Intelex Technologies, ULC. is a global leader in the development and support of software solutions for Environment, Health, Safety and Quality (EHSQ) programs. Our scalable, web-based software provides clients with unprecedented flexibility in managing, tracking and reporting on essential corporate information. Intelex software easily integrates with common ERP systems like SAP and PeopleSoft creating a seamless solution for enterprise-wide information management. Intelex’s friendly, knowledgeable staff ensures our almost 1400 clients and over 3.5 million users from companies across the globe get the most out of our groundbreaking, user-friendly software solutions. Visit www.intelex.com to learn more.
We Are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com.
**Bonus or Equity**
This position is also eligible for bonus as part of the total compensation package.
This position is also eligible for bonus as part of the total compensation package.
We are an Equal Opportunity Employer
Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com.
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